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Email & SMS Marketing Strategies

🎥 Datacop’s Second Webinar - What Can Go Wrong with Email Marketing?
In this webinar, we shared practical frameworks for improving automated email performance, along with benchmarks.
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Lukas Bihary
19x Automated Email Flows That You Can Steal
In this article, you’ll find a complete list of email flows, organized into four main categories based on our experience as Marketing Operations…
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Lukas Bihary
Small Changes, Big Impact: A Recent Success Story with Bella+Duke
This is the most significant difference we’ve observed between two variants during an A/B test, resulting from a remarkably small change.
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Lukas Bihary
Structuring Zero-Party Data for Lifecycle Marketing: A Birthday Reminder Use Case
Using Customer-Submitted Data to Power Lifecycle Email Triggers
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Samuel Babic
How to Effectively Handle Inventory Based Limiting in Bloomreach Engagement
This is how we solved a common back-in-stock problem in Bloomreach Engagement
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Daniar Rusnak
 and 
Tetiana Zatykian
Boost Email Engagement with Static & Dynamic Countdowns
Discover 7 examples when static and dynamic email countdowns are relevant in e-commerce email marketing
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Daniar Rusnak
The Hidden Risk of One-Step Checkout
Discover the unexpected negative impact of a one-step checkout and learn how to address it.
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Lukas Bihary
Exploring the Significant Performance Gap: Klaviyo vs. Bloomreach Engagement in Abandonment Email Automations
Discover why there is a significant difference in incremental revenue generated by abandonment email automations sent through Klaviyo compared to…
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Lukas Bihary
Our Approach to Evaluating Email Subscriber Performance in eCommerce
In this article, we share the key metrics, frameworks, and visualizations we use to analyze email subscriber performance.
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Lukas Bihary
Leveraging Customer Reviews with Bloomreach Engagement: Use-Case Examples
Leverage customer reviews to boost engagement and conversions. Discover how review-driven strategies can enhance feedback collection and re-engage…
 • 
Hana Neuschlova
 and 
Daniar Rusnak
Email & SMS Collection for eCommerce: An Ultimate Guide
This is the only article you need to fully understand how and why to collect more email addresses as an eCommerce brand.
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Lukas Bihary
 and 
Daniar Rusnak
How Can an Innocent Text Modification in the Checkout Impact Subscription Rates?
One of our clients approached us with an interesting problem...
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Samuel Babic
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