Datacop

The Marketing Techstack in the AI Era for $25m-$2b eCommerce

AI didn't blow up the marketing stack. It quietly rearranged which parts carry the weight. Three regions, no center, and one that suddenly matters far…

Jul 1 • Lukas Bihary

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February 2026

The 8-Step Framework to Find Your Ideal Email Marketing Cadence

Test email frequency the right way — and find the cadence that drives more revenue without killing your list.

Feb 16 • Lukas Bihary

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January 2026

Case Study: Automated Open Box Email Campaign

I’d been eyeing that espresso machine for weeks.

Jan 29 • Daniar Rusnak, Tetiana Zatykian, and Lubica Sintajova

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Our Approach to Structuring Email Reporting in Bloomreach Engagement

Discover the four key areas we monitor in Bloomreach Engagement for email reporting, along with the key metrics and views included in these reports.

Jan 26 • Lukas Bihary

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December 2025

Our Approach to A/B Testing Email Collection

In this article, we outline three key aspects of email collection that we typically test, along with a framework for email collection touchpoints.

Dec 22, 2025 • Lukas Bihary

10

The Datacop Framework for Evaluating Triggered Email Performance

A structured approach to uncover every lever that impacts triggered campaigns—and how to improve performance at each stage.

Dec 12, 2025 • Lukas Bihary

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November 2025

6 Product Tags You Should Test In Your Automated Campaigns

Discover how a simple dynamic element can boost the Revenue per Email Delivered by 30%

Nov 21, 2025 • Daniar Rusnak

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September 2025

🎥 Datacop’s Second Webinar - What Can Go Wrong with Email Marketing?

In this webinar, we shared practical frameworks for improving automated email performance, along with benchmarks.

Sep 2, 2025 • Lukas Bihary

7

August 2025

19x Automated Email Flows That You Can Steal

In this article, you’ll find a complete list of email flows, organized into four main categories based on our experience as Technical Marketing…

Aug 28, 2025 • Lukas Bihary

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June 2025

🎥 Datacop’s First Webinar — Key Takeaways in 23 Minutes!

We’ve condensed the most valuable takeaways from our recent webinar, “3 Advanced Website Personalization Use Cases,” into a 23-minute video for quick…

Jun 19, 2025 • Lukas Bihary and Daniar Rusnak

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May 2025

Small Changes, Big Impact: A Recent Success Story with Bella+Duke

This is the most significant difference we’ve observed between two variants during an A/B test, resulting from a remarkably small change.

May 7, 2025 • Lukas Bihary

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March 2025

Structuring Zero-Party Data for Lifecycle Marketing: A Birthday Reminder Use Case

Using Customer-Submitted Data to Power Lifecycle Email Triggers

Mar 20, 2025 • Samuel Babic

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