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Data Collection Best Practices
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Have You Seen This Awesome Zero-party Data Collection Concept by eobuv.sk?
Recently, I visited the newly opened eobuv store in Eurovea, Bratislava. This store stands out from the typical retail experience.
Nov 27
•
Lukas Bihary
6
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Have You Seen This Awesome Zero-party Data Collection Concept by eobuv.sk?
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Our Revenue Forecasting Model That Proved to be Quite Accurate
Revenue forecasting is a critical analytical task for every eCommerce company. In this article, we delve into our methodology for projecting revenue in…
Nov 22
•
Lukas Bihary
6
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Our Revenue Forecasting Model That Proved to be Quite Accurate
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Saving 15% annual platform costs thanks to data audit
How did we save JustPark 15% of their platform costs annually?
Nov 17
•
Daniar Rusnak
5
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Saving 15% annual platform costs thanks to data audit
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Evaluating product performance based solely on units sold can be deceptive...
As an eCommerce merchandiser, imagine you're tasked with organizing your collection page. Your goal is to feature the star performers at the top, while…
Nov 7
•
Lukas Bihary
6
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Evaluating product performance based solely on units sold can be deceptive...
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Two Newsletter Personalization Tactics You've (Probably) Never Heard Of
In this article, we'll explore newsletter personalization tactics tailored for eCommerce companies.
Nov 2
•
Lukas Bihary
6
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Two Newsletter Personalization Tactics You've (Probably) Never Heard Of
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October 2023
This Is How Radical eCommerce Homepage Personalization Looks Like!
Today, I'd like to discuss an ambitious use case we haven't deployed yet. Why focus on this use case?
Oct 18
•
Lukas Bihary
7
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This Is How Radical eCommerce Homepage Personalization Looks Like!
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7x common tracking errors of the e-commerce event "view_item"
Watch out for the following common errors when tracking view_item events in your e-commerce business.
Oct 13
•
Daniar Rusnak
6
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7x common tracking errors of the e-commerce event "view_item"
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Here's Our Unconventional Perspective On Automated (Email) Flows
Writing this article was an interesting experience for me. Initially, I set out to compile a list of Email and SMS flows that we've implemented or…
Oct 10
•
Lukas Bihary
7
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Here's Our Unconventional Perspective On Automated (Email) Flows
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Data Collection Strategies That May Transform Your Whole Marketing Strategy
I've yet to meet a marketer who isn't curious about understanding their customers and website visitors more deeply. Questions such as...
Oct 2
•
Lukas Bihary
7
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Data Collection Strategies That May Transform Your Whole Marketing Strategy
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September 2023
This is How We Quadrupled the Revenue from the Back-In-Stock Notifications
How did we increase the Back In Stock Email Notification revenue by 300%?
Sep 29
•
Daniar Rusnak
8
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This is How We Quadrupled the Revenue from the Back-In-Stock Notifications
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The Email Collection Strategy That You (Probably) Never Heard Of
In this article, we'll delve into an advanced use-case centred around two primary objectives: collecting more emails and ensuring a more precise digital…
Sep 27
•
Lukas Bihary
6
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The Email Collection Strategy That You (Probably) Never Heard Of
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3.38% Increase in Customers Adding Products to Their Cart Thanks to the Website with a Memory
When discussing website personalization, the conversation often centers on product recommendations appearing in various sections of a site. Typically…
Sep 25
•
Lukas Bihary
11
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3.38% Increase in Customers Adding Products to Their Cart Thanks to the Website with a Memory
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